Models have you ever wondered which area of modeling you’re best suited for? Every model isn’t a high fashion model. Hey, women are beautiful! We are different and come in all shapes, sizes, and colors.  Did you ever submit to an agency and hear these words… “Sorry you do not fit the criteria for what we’re seeking at this time?”

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Perhaps you do not have the look that peaks their interest at the moment, or maybe they already represent someone that looks identical to you.  Hey, you’re too fat, too skinny, too short, or too curvy. So not true! There’s room for everyone. I’m here to help! Follow this road map. Come on… I’ll show you the way. 🙂

MODELING CATEGORIES:

 

 

 

PRINT EDITORIAL

Editorial, considered the most prestigious work, enhances magazine and newspaper stories or concepts. The model, photographer and stylist collaborate to create an image that is both beautiful and meaningful.

COMMERCIAL PRINT

Commercial print models are hired to endorse specific products. Rates are higher than editorial and long-term contracts can be lucrative. Commercial print models generally have warm, inviting looks that consumers can identify with. Depending on the product and your market, the “All-American” look generally sells. Since models are often needed to project a variety of types and ages, the market does offer a range of opportunities.

 

HIGH FASHION

High Fashion modeling is quite glamorous, but it represents a small percentage of business. There is a limited market for haute couture designs. These models are sophisticated and elegant. They are thin and stately, generally standing at least 5’9″.

 

FASHION

The financial backbone of the fashion industry is the lower-priced ready-to-wear line. This covers newspaper and magazine ads for everything from boots to bandanas. While models should be tall, attractive and photogenic, the criteria are somewhat flexible. The model should have mass appeal.

 

CATALOG

A catalog model may never be as famous as a cover girl. However, if she’s good, she won’t be out of work very long. Catalog houses also pay well! The typical catalog model has a pleasant girl-next-door appearance. Again, consumers must be able to identify with her look. (An exotic high fashion mannequin would be effectively sell $200 flannel robes.)

 

RUNWAY /DESIGNER SHOWROOM

There is no better way to show how clothes look than to present them on a live model. These models should be tall, and fit sample sizes easily. They should move more gracefully. Models with dance or acting ability usually perform well since they know how to convey mood with movement and gesture.

 

MANUFACTURER’S SHOWROOM

Each designer has his or her own idea about the type of customers he/she is trying to attract. The model’s look basically depends on the market. Manufacturer showroom models must fit sample sizes. They must move with grace and authority; they must also have the ability to change out of clothes quickly!!

 

TELEVISION COMMERCIALS

By and large, television models meet the criteria of their commercial print counterparts. They are wholesome with clean, attractive features. In addition, they must exhibit acting talent. These models should move naturally and speak with perfect diction in clear, modulated tones. Television models must motivate viewers to purchase whatever product they are marketing.

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DEPARTMENT STORE– TEA ROOM

This is a terrific way for recent graduates to get started. Department store modeling is similar to showroom modeling . These models show both clothes and answer customer questions. Department store models should be pretty, pleasant, and friendly. Size, height and look vary with client needs.

 

FASHION ILLUSTRATION

Since most print work is photogenic, you’ll rarely receive calls from this kind of booking. Fashion illustration modeling can be tedious since poses must be held for up to thirty minutes at a time. As we encourage models to experience as many aspects of the field as possible, you should of course accept fashion illustration assignments.

FULL–FIGURE MODELING

Specialized area that is the same as regular size models, but in full-figure sizes. Sizes are usually 12-14 with a minimum height of 5’8″.

 

PETITE MODELING

Specialized area usually requiring 5’3″-5’7″, size 4-6 models. Petite models can also work in parts modeling, beauty and as juniors because these areas don’t require height. Most Americans designers have a petite line and most department stores have petite departments. Petite models can also work in television.

 

PROMOTIONAL WORK

Promotional work provides models with an opportunity to present themselves to the public and further develop and enhance their skills. Promotional work may include product endorsement and working conventions or trade shows, which can offer an opportunity to work with national companies. Product endorsement and sampling is conducted anywhere – from malls to grocery stores to department stores. Models for this type of work are considered a “live” representation of the production par with their TV commercial and print counterparts. The models must be attractive, well-groomed, personable, reliable, and high-energy team players. Conventions and trade shows usually require that the model is also well spoken, in addition to other aforementioned qualifications.

 

PARTS WORK

Parts modeling refers to specialty work – hands, feet, nails, legs. Clearly the model you offer must have near perfect features. While the field is narrow, there are models that actually make a living at it.

Now that you have this guide I hope it has been both useful and helpful. It will be updated when necessary. Dear readers, please subscribe to our mailing list to get the latest posts. 

“The more you know, the more you’ll grow.”